Professional Experience

Digital Marketing Executive
Untamed Wine Estates
May 2020—present

  • Develop and implement strategies to increase brand awareness, drive website and social media traffic, and attract new customers to the winery

  • Create engaging content and manage editorial calendar for social accounts

  • Analyze key metrics to maximize engagement and growth across all platforms

Digital Content Creator
@LatelyWithLizzy, TikTok and Instagram
May 2020—present

  • Produced, filmed, and edited original and paid creative content

  • Designed and developed interactive AR filters used in over 2.5 million TikTok posts, ranking in the top 1% of TikTok Effect Creators

  • Collaborated with brands and publishers to strategize and execute engaging influencer campaigns

Designory
Post Production Coordinator
March 2021—February 2022

  • Managed project development schedules, overseeing a post-production team to ensure timely and successful project completion

  • Coordinated VO recording sessions with international talent, clients, and project teams, providing direction and detailed notes

  • Maintained high standards of consistency, accuracy, and excellence through QC of all deliverable assets

The Arlook Group
Talent and Literary Management Intern
Sept—Dec 2020

  • Wrote coverage for incoming scripts, teleplays, literary, and other creative materials, and provided detailed notes

  • Assisted managers with ongoing development projects by conducting research and submitting creative recommendations

  • Provided constructive feedback on submissions, and assisted as-needed on pending and active projects

CBS News
News Intern
June—July 2020

  • Participated in immersive workshops, panels, and seminars with ViacomCBS executives, producers, and production staff

  • Demonstrated storytelling skills by pitching, shooting, and editing news and lifestyle social media projects for the CBS News digital team

  • Engaged in discussion and analysis of notable segments from "60 Minutes" with executive producer Bill Owens

Texas Student Television
News Director, Executive Producer
Aug 2018—Dec 2020

  • Booked and conducted interview and promotional materials with “The Tonight Show” host Jimmy Fallon

  • Independently created five original pre-recorded and in-studio segments for lifestyle and news shows

  • Implemented and oversaw restructuring of show style and structure, resulting in a 500% increase in viewership

KXAN-TV (NBC), “Studio 512”
Production Intern
Jan—Mar. 2020

  • Assisted talent and production staff during live in-studio broadcasts

  • Produced show elements, including rundown, graphics, and segments

  • Worked on daily production elements including coordinating scripts, researching stories, and assisting on field shoots

KABB, “Daytime with Kimberly & Esteban”
Lifestyle Intern
May—Aug 2019

  • Wrote teases, segment intros, interview questions, and on-air broadcast scripts for multiple markets

  • Represented show brand by escorting guests and talent through pre-production and live broadcast

  • Researched and pitched news and entertainment stories, and assisted producers in developing segments

Moody Writing Support Program
Writing Coach
Jan 2019—Dec 2020

  • Developed and edited student news stories, papers, scripts and other academic and creative materials

  • Collaborated with university faculty to target student problem areas and tailor curriculum as needed 

  • Conducted writing workshops, teaching broadcast writing skills to over 85 students    

The University of Texas at Austin                      

  • Bachelor of Journalism, 3.97 GPA. Summa cum laude.

  • Bachelor of Science in Radio, Television and Film, 3.92 GPA. Magna cum laude